Business

Business

  • Bedtime Stories For Managers by Henry Mintzberg

    Bedtime Stories For Managers by Henry Mintzberg

    Ksh 1999

    Brief Summary In forty-two succinct, surprising essays, legendary scholar Henry Mintzberg brings management down from the clouds and onto solid ground. If you're like most managers and things keep you up at night, now you can turn to a book that's designed especially for you! But you won't find talking rabbits or princesses here. (There is a cow, but it doesn't jump.) Henry Mintzberg has culled forty-two of the best posts from his widely read blog and turned them into a deceptively light, sneakily serious compendium of sometimes heretical reflections on management. The moral here is this: managers need to leave their castles and find out what's actually going on in their kingdoms. And like real bedtime stories, these essays have metaphors galore. So prepare to grow strategies like weeds and organize like a cow. Discover the maestro myth of managing, find the soft underbelly of hard data, and learn why downsizing is bloodletting and your board should be a bee. Mintzberg writes, "Just try not to be outraged by anything you read because some of my most outrageous ideas turn out to be my best. They just take a while to become obvious."  

  • Talk to Me by James Vlahos

    Talk to Me by James Vlahos

    Ksh 1599

    Brief Summary Talk to Me: How Voice Computing Will Transform the Way We Live, Work, and Think The next great technological disruption is coming The titans of Silicon Valley are racing to build the last, best computer that the world will ever need. They know that whoever successfully creates it will revolutionize our relationship with technology--and make billions of dollars in the process. They call it conversational AI. Computers that can speak and think like humans may seem like the stuff of science fiction, but they are rapidly moving toward reality. In Talk to Me, veteran tech journalist James Vlahos meets the researchers at Amazon, Google, and Apple who are leading the way.  He explores how voice tech will transform every sector of society: handing untold new powers to businesses, overturning traditional notions of privacy, upending how we access information, and fundamentally altering the way we understand human consciousness. And he even tries to understand the significance of the voice-computing revolution first-hand -- by building a chatbot version of his terminally ill father. Vlahos's research leads him to one fundamental question: What happens when our computers become as articulate, compassionate, and creative as we are?  

  • The Young Entrepreneurs Guide to Starting and Running a Business

    The Young Entrepreneurs Guide to Starting and Running a Business

    Ksh 2499

    Brief Summary The Young Entrepreneur's Guide to Starting and Running a Business: Turn Your Ideas into Money. Through stories of young entrepreneurs who have started businesses, this book illustrates how to turn hobbies, skills, and interests into profit-making ventures.  Mariotti describes the characteristics of the successful entrepreneur and covers the nuts and bolts of getting a business up, running and successful.  

  • by Peter Stanyer

    by Peter Stanyer

    Ksh 2199

    Brief Summary Guide to Investment Strategy: How to Understand Markets, Risk, Rewards and Behaviour. Supported by numerous charts and detailed analysis, The Economist Guide to Investment Strategy outlines how to construct investment strategies appropriate for individual investors. It looks at the risks and opportunities of uncomplicated strategies and it comes with wealth-warnings for those who wish to explore more sophisticated and fashionable investment approaches. It emphasizes the importance of taking into account insights from behavioral analysis as well as the principles of traditional finance. It highlights how habitual patterns of decision-making can lead any of us into costly mistakes, and it stresses how markets are most dangerous when they appear to be most rewarding.  

  • The Four Steps to the Epiphany by Steve Blank Hard Cover

    The Four Steps to the Epiphany by Steve Blank Hard Cover

    Ksh 4999

    Brief Summary The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time.  The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them.  The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book.  Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success.  If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany.  Essential reading for anyone starting something new.  

  • Vince Lombardi on Leadership Life Lessons from a Five Time NFL Championship Coach

    Vince Lombardi on Leadership Life Lessons from a Five Time NFL Championship Coach

    Ksh 2199

    Brief Summary Vince Lombardi on Leadership: Life Lessons from a Five-Time NFL Championship Coach  VINCE LOMBARDI’S LEADERSHIP PRINCIPLES: • Envision a successful future ― then chart a course to get there.  • Communicate your vision with passion and conviction.  • Know the people you lead; find out what motivates each one.  • Lead with character and integrity.  • Inspire confidence through your competence and success.  • Lead boldly, act decisively, don’t second-guess yourself.  • Don’t just be a boss ― be a servant to your people.  

  • The Power of Pull by John Hagel III, Lang Davison and John Seely Brown

    The Power of Pull by John Hagel III, Lang Davison and John Seely Brown

    Ksh 1899

    Brief Summary The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion. In a radical break with the past, information now flows like water, and we must learn how to tap into its stream. Individuals and companies can no longer rely on the stocks of knowledge that they've carefully built up and stored away. Information now flows like water, and we must learn how to tap into the stream. But many of us remain stuck in old practices that could undermine us as we search for success and meaning.  In this revolutionary book, three doyens of the Internet age, whose path-breaking work has made headlines around the world, reveal the adjustments we must make if we take these changes seriously. In a world of increasing risk and opportunity, we must understand the importance of pull. Understood and used properly, the power of pull can draw out the best in people and institutions by connecting them in ways that increase understanding and effectiveness. Pull can turn uncertainty into opportunity, and enable small moves to achieve outsized impact. Drawing on pioneering research, The Power of Pull shows how to apply its principles to unlock the hidden potential of individuals and organizations, and how to use it as a force for social change and the development of creative talent.  The authors explore how to use the power of pull to: • Access new sources of information • Attract likeminded individuals from around the world • Shape serendipity to increase the likelihood of positive chance encounters • Form creation spaces to drive you and your colleagues to new heights • Transform your organization to adapt to the flow of knowledge The Power of Pull is essential reading for entrepreneurs, managers, and anybody interested in understanding and harnessing the shifting forces of our networked world.   

  • Guerrilla Marketing Secrets for Making Big Profits from Your Small Business

    Guerrilla Marketing Secrets for Making Big Profits from Your Small Business

    Ksh 1299

    Brief Summary When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Filled with hundreds of solid ideas that really work, Levinson's philosophy has given birth to a new way of learning about market share and how to gain it.  In this completely revised and expanded third edition, Levinson offers a new arsenal of weaponry for small-business success in the next century.  Filled with strategies for marketing on the Internet (explaining when and precisely how to use it), tips for putting other new technologies to work, programs for targeting prospects and cultivating repeat and referral business, and management lessons in the age of telecommuting and freelance employees, this book will be the entrepreneur's marketing bible in the twenty-first century.  

  • Think Like an Entrepreneur Act Like a CEO

    Think Like an Entrepreneur Act Like a CEO

    Ksh 1099

    Brief Summary Think Like an Entrepreneur, Act Like a CEO: 50 Indispensable Tips to Help You Stay Afloat, Bounce Back, and Get Ahead at Work Education plus experience once guaranteed a successful career, but no more! Today, success depends on your ability to adapt. You must be agile, willing to adjust your professional expectations, and able to respond quickly to opportunities and threats. In Think Like an Entrepreneur, Act Like a CEO you will learn practical ways to handle vexing workplace challenges. Each chapter uses true stories to illustrate the answers to common questions, including: • How to leave your old job smoothly and start your new one with confidence and flair. • How to gracefully accept praise for your work. • How to recover from stress, setbacks, or the upheaval of a major project. • How to stay steady in the midst of endless change. It’s not enough to know how to manage common work-life challenges; you must also deal with the uncommon ones. Think Like an Entrepreneur, Act Like a CEO gives you proven, easy, go-to techniques for handling even the biggest career surprises, one step at a time.  

  • 96 Great Interview Questions to Ask Before You Hire

    96 Great Interview Questions to Ask Before You Hire

    Ksh 1999

    Brief Summary "Every harried interviewer knows the danger of throwing out vague questions to a potential employee. You get canned answers in response -- and the result can be a disastrous hiring decision. Now there's a quick way to find out what really makes a candidate tick. Presented in a handy question-and-answer format, this new book supplies 96 probing interview questions, plus helpful tips on interpreting the responses. It details how to: • elicit spontaneous, truthful responses • watch out for red flags that predict subpar performance • solicit meaningful information from reference checking • hire people that best fit the organization's needs With questions covering 17 topics and all types of job openings, the book serves as both a ready reference for managers and a refresher course for seasoned human resources personnel."  

  • Assessment Methods in Recruitment Selection and Performance

    Assessment Methods in Recruitment Selection and Performance

    Ksh 1499

    Brief Summary Assessment Methods in Recruitment, Selection & Performance: A Manager's Guide to Psychometric Testing, Interviews and Assessment Centers. Assessment centres, psychometric testing and structured interviews are all methods that are regularly used to select and recruit employees. Assessment Methods in Recruitment, Selection and Performance offers clear explanations of the principles behind these methods along with their history, practice and implementation. There is also an exploration of how these methods can be used to determine competencies to shape performance management systems. Complete with case studies, figures and illustrations, the book links selection and performance management by examining a number of issues including the use of selection and recruitment methods; the background and approaches to measurement within performance management; and, the use of information and communication technology in assessment and performance management.  

  • Effective Interviewing A Handbook of Skills Techniques and Applications

    Effective Interviewing A Handbook of Skills Techniques and Applications

    Ksh 1099

    Brief Summary The ability to conduct a successful interview has become an essential business skill. Showing how the process of interviewing has developed, chartered occupational therapist Robert Edenborough, gives practical advice on its use in a variety of contexts.  He also provides coverage of methods and techniques currently in practice as well as looking at the future of interviewing.  

Subscribe our newsletter

Subcribe to Our newsletter and get exclusive offers and discounts