Books

Books

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    Contagious by Jonah Berger

    Ksh 1599

    Brief Summary Contagious: Why Things Catch On. What makes things popular? Why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral? If you said advertising, think again. People don't listen to advertisements, they listen to their peers. But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral? Wharton marketing professor Jonah Berger has spent the last decade answering these questions. He's studied why New York Times articles make the paper's own Most E-mailed List, why products get word of mouth, and how social influence shapes everything from the cars we buy to the clothes we wear to the names we give our children. In this book, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos. Contagious combines groundbreaking research with powerful stories. Learn how a luxury steakhouse found popularity through the lowly cheese-steak, why anti-drug commercials might have actually increased drug use, and why more than 200 million consumers shared a video about one of the seemingly most boring products there is: a blender. If you've wondered why certain stories get shared, e-mails get forwarded, or videos go viral, Contagious explains why, and shows how to leverage these concepts to craft contagious content. This book provides a set of specific, actionable techniques for helping information spread - for designing messages, advertisements, and information that people will share. Whether you're a manager at a big company, a small business owner trying to boost awareness, a politician running for office, or a health official trying to get the word out, Contagious will show you how to make your product or idea catch on. 

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    The Political Economy of Africa by Vishnu Padayachee

    Ksh 8999

    Brief Summary The Political Economy of Africa addresses the real possibilities for African development in the coming decades when seen in the light of the continent’s economic performance over the last half-century. This involves an effort to emancipate our thinking from the grip of western economic models that have often ignored Africa’s diversity in their rush to peddle simple nostrums of dubious merit. The book addresses the seemingly intractable economic problems of the African continent, and traces their origins. It also brings out the instances of successful economic change, and the possibilities for economic revival and renewal. As well as surveying the variety of contemporary situations, the text will provide readers with a firm grasp of the historical background to the topic. It explores issues such as: employment and poverty social policy and security structural adjustment programs and neo-liberal globalization majority rule and democratization taxation and resource mobilization. It contains a selection of country specific case studies from a range of international contributors, many of whom have lived and worked in Africa. The book will be of particular interest to higher level students in political economy, development studies, area studies (Africa) and economics in general.

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    I will fix It Myself by David W. Mutisya

    Ksh 999

    Brief Summary Ngene is raised by his father and grandmother in a hostile environment. He lost his mother during his early childhood. He attempts to flee from home with younger brother Kilo but in vain. He completes his primary school education and migrates to Nairobi. He begins to work as a houseboy, rises in ranks to the level of registering his own Company.  He continues to pursue his education to the level of attaining a PHD. Years later, he unknowingly employs his own sister and in a extraordinary circumstance re-unites the entire family. Will he withstand the appearance of his supposedly dead or long lost mother? "

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    The Great Escape by Angus Deaton

    Ksh 2499

    Brief Summary The Great Escape: Health, Wealth, and the Origins of Inequality. The world is a better place than it used to be. People are healthier, wealthier, and live longer. Yet the escapes from destitution by so many has left gaping inequalities between people and nations. In "The Great Escape," Angus Deaton--one of the foremost experts on economic development and on poverty--tells the remarkable story of how, beginning 250 years ago, some parts of the world experienced sustained progress, opening up gaps and setting the stage for today's disproportionately unequal world. Deaton takes an in-depth look at the historical and ongoing patterns behind the health and wealth of nations, and addresses what needs to be done to help those left behind. Deaton describes vast innovations and wrenching setbacks: the successes of antibiotics, pest control, vaccinations, and clean water on the one hand, and disastrous famines and the HIV/AIDS epidemic on the other. He examines the United States, a nation that has prospered but is today experiencing slower growth and increasing inequality. He also considers how economic growth in India and China has improved the lives of more than a billion people. Deaton argues that international aid has been ineffective and even harmful. He suggests alternative efforts--including reforming incentives to drug companies and lifting trade restrictions--that will allow the developing world to bring about its own Great Escape. Demonstrating how changes in health and living standards have transformed our lives, "The Great Escape" is a powerful guide to addressing the well-being of all nations. 

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    The Laws of Human Nature by Robert Greene - Concise

    Ksh 1299

    Brief Summary From the #1 New York Times-bestselling author of The 48 Laws of Power comes the definitive new book on decoding the behavior of the people around you. Robert Greene is a master guide for millions of readers, distilling ancient wisdom and philosophy into essential texts for seekers of power, understanding and mastery. Now he turns to the most important subject of all - understanding people's drives and motivations, even when they are unconscious of them themselves. We are social animals. Our very lives depend on our relationships with people. Knowing why people do what they do is the most important tool we can possess, without which our other talents can only take us so far. Drawing from the ideas and examples of Pericles, Queen Elizabeth I, Martin Luther King Jr, and many others, Greene teaches us how to detach ourselves from our own emotions and master self-control, how to develop the empathy that leads to insight, how to look behind people's masks, and how to resist conformity to develop your singular sense of purpose. Whether at work, in relationships, or in shaping the world around you, The Laws of Human Nature offers brilliant tactics for success, self-improvement, and self-defense.

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    Amal Unbound by Aisha Saeed

    Ksh 1899

    Brief Summary The compelling story of a girl’s fight to regain her life and dreams after being forced into indentured servitude. Life is quiet and ordinary in Amal’s Pakistani village, but she had no complaints, and besides, she’s busy pursuing her dream of becoming a teacher one day. Her dreams are temporarily dashed when–as the eldest daughter–she must stay home from school to take care of her siblings. Amal is upset, but she doesn’t lose hope and finds ways to continue learning. Then the unimaginable happens–after an accidental run-in with the son of her village’s corrupt landlord, Amal must work as his family’s servant to pay off her own family’s debt. Life at the opulent Khan estate is full of heartbreak and struggle for Amal–especially when she inadvertently makes an enemy of a girl named Nabila. Most troubling, though, is Amal’s growing awareness of the Khans’ nefarious dealings. When it becomes clear just how far they will go to protect their interests, Amal realizes she will have to find a way to work with others if they are ever to exact change in a cruel status quo, and if Amal is ever to achieve her dreams.

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    Study Planner - Hard Work Pays

    Ksh 1999

    Key Features Our Study Planner has been specifically designed to meet the needs of learners by helping them organize their time better and maximize their learning. BLACK STUDY PLANNER | SIZE B5 | 220 PAGES

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    Rich Dads Guide to Investing by Robert Kiyosaki

    Ksh 1299

    Brief Summary Rich Dad's Guide to Investing: What the Rich Invest in, That the Poor and the Middle Class Do Not. Investing means different things to different people… and there is a huge difference between passive investing and becoming an active, engaged investor. Rich Dad’s Guide to Investing, one of the three core titles in the Rich Dad Series, covers the basic rules of investing, how to reduce your investment risk, how to convert your earned income into passive income… plus Rich Dad’s 10 Investor Controls. The Rich Dad philosophy makes a key distinction between managing your money and growing it… and understanding key principles of investing is the first step toward creating and growing wealth. This book delivers guidance, not guarantees, to help anyone begin the process of becoming an active investor on the road to financial freedom.

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    Transcendent Kingdom by Yaa Gyasi

    Ksh 1699

    Brief Summary Yaa Gyasi's stunning follow-up to her acclaimed national best seller Homegoing is a powerful, raw, intimate, deeply layered novel about a Ghanaian family in Alabama. Gifty is a fifth-year candidate in neuroscience at Stanford School of Medicine studying reward-seeking behavior in mice and the neural circuits of depression and addiction. Her brother, Nana, was a gifted high school athlete who died of a heroin overdose after a knee injury left him hooked on OxyContin. Her suicidal mother is living in her bed. Gifty is determined to discover the scientific basis for the suffering she sees all around her. But even as she turns to the hard sciences to unlock the mystery of her family's loss, she finds herself hungering for her childhood faith and grappling with the evangelical church in which she was raised, whose promise of salvation remains as tantalizing as it is elusive. Transcendent Kingdom is a deeply moving portrait of a family of Ghanain immigrants ravaged by depression and addiction and grief--a novel about faith, science, religion, love. Exquisitely written, emotionally searing, this is an exceptionally powerful follow-up to Gyasi's phenomenal debut. 

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    Youthcan by Lizz Ntonjira

    Ksh 2899

    Brief Summary A collection of powerful, inspiring and challenging stories from youth breaking barriers across Africa. 50 Empowering Stories from across 22 Sub Sahara Africa countries told by 29 Women and 21 Men. For the majority of young people, growing up in Africa is a contact sport, only without the funding and technical support. For many of them, the journey to adulthood is like a slow run through a field of high grass. By the time they get there, they are bloody and bruised by a relentless lashing of the blades. And then in young adulthood, they come to a crossroads. They can either let their wounds turn into battle-hardened- scars, or they can remain honest and open allowing their afflictions to become the impetus for change and further still, transformation. This transformation is the golden thread that runs through this book. Each and every person featured has a victory story to tell, regardless of the circumstances at their birth, how they were raised or the hills they had to climb to get to their destination. The book also features industry experts who so graciously shared their stories, knowledge and wisdom because indeed, every young person who succeeds stands on the shoulders of giants. #YOUTHCAN is a book that will inspire, empower and challenge you to become the best version of yourself. The person featured being only 9 years old and the oldest 60, because Lizz Ntonjira believes in the power and resonance of passing the baton.The book is divided into 12 chapters capturing these candid conversations of ordinary youth doing extraordinary things from Angola, Burundi, Cape Verde, Cameroon,Ethiopia, Guinea Conakry, Gambia, Kenya, Liberia, Lesotho, Malawi, Mauritius, Nigeria, Rwanda, South Africa, Sierra Leone, Somalia, South Sudan, Tanzania, Uganda, Zambia and Zimbabwe.

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    The Looting Machine by Tom Burgis

    Ksh 1399

    Brief Summary A shocking investigative journey into the way the resource trade wreaks havoc on Africa, ‘The Looting Machine’ explores the dark underbelly of the global economy. Africa: the world’s poorest continent and, arguably, its richest. While accounting for just 2 percent of global GDP, it is home to 15 per cent of the planet’s crude oil, 40 per cent of its gold and 80 per cent of its platinum. A third of the earth’s mineral deposits lie beneath its soil. But far from being a salvation, this buried treasure has been a curse. ‘The Looting Machine’ takes you on a gripping and shocking journey through anonymous boardrooms and glittering headquarters to expose a new form of financialized colonialism. Africa’s booming growth is driven by the voracious hunger for natural resources from rapidly emerging economics such as China. But in the shadows a network of traders, bankers and corporate raiders has sprung up to grease the palms of venal local political elites. What is happening in Africa’s resource states is systematic looting. In country after country across the continent, the resource industry is tearing at the very fabric of society. But, like its victims, the beneficiaries of this looting machine have names. For six years Tom Burgis has been on a mission to expose corruption and give voice to the millions of Africans who suffer the consequences of living under this curse. Combining deep reporting with an action-packed narrative, he travels to the heart of Africa’s resource states, meeting a warlord in Nigeria’s oil-soaked Niger Delta and crossing a warzone to reach a remote mineral mine in eastern Congo. The result is a blistering investigation that throws a completely fresh light on the workings of the global economy and will make you think twice about what goes into the mobile phone in your pocket and the tank of your car.

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    Constitution making from the middle by Willy Mutunga

    Ksh 3899

    Brief Summary The book tells a fascinating story. The story is about the potential and limits of the role of civil society in promoting fundamental political and constitutional change. It tells of the struggles of citizens coalition for constitutional change (4Cs) for a new political dispensation for Kenya.

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